We are a passionate team of Designers & Marketers dedicated to improving Healthcare.

At Objective, we specialize in helping health and wellness businesses create impactful digital experiences. From engaging websites and SEO strategies to content marketing and lead generation tools, we provide the resources you need to connect with clients and grow your business.

We understand the unique challenges wellness providers face — that's why our solutions are designed to simplify marketing and improve sales outcomes.

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Our mission is to use human-centered design to improve health & wellness experiences & create positive change in people’s lives.

We believe that thoughtful design can bridge gaps in care, improve access to services, and empower both providers and patients. By putting people at the center of our work, we create solutions that are not only effective but also empathetic, inclusive, and accessible.

With over 10 years of experience in design and strategy, I’ve worked with more than 30 clients & startups — to improve their digital presence & build impactful solutions.

We’re committed to working with healthcare and wellness providers to build websites, marketing materials, and digital tools that enhance communication, improve patient engagement, and support better outcomes. Whether designing for clinics, wellness practices, or healthcare startups, my goal is to create meaningful solutions that make a real difference in the lives of others.

Shane Bedard

Product Designer

My background includes roles with Microsoft, Dexcom, and Flatiron School, where I’ve focused on designing intuitive digital products, improving user experiences, and crafting marketing materials that drive engagement. In addition to my industry work, I’ve served as a board member and honorarium professor at Western Washington University, helping to guide students in product design and entrepreneurship.

Through my agency, Objective, I’m now focused on supporting health and wellness businesses by creating professional websites, implementing effective SEO strategies, and designing impactful marketing collateral. My goal is to help healthcare providers and wellness practitioners better connect with their clients and grow their practices.

I combine thoughtful design, strategic thinking, and a deep understanding of the healthcare space to deliver solutions that are both effective and meaningful. Whether it’s a new website, a refreshed brand, or custom marketing materials, I’m passionate about creating work that makes a difference.